<body> Public Ad Campaign: World's largest LED screen coming to Dubai
This blog is a resource for ad takeover artists and information about contemporary advertising issues in public space. If you have content you would like to share, please send us an email.

Thursday, October 9, 2008

World's largest LED screen coming to Dubai

from Engadget by


By this point, you should fully understand that "Dubai" and "world's largest" go hand-in-hand, so it's quite fitting that said city is receiving the planet's most humongous LED screen. Designed by UAE development company Tameer Holding, the 33-story high display will reportedly be "embedded on an intended commercial tower in the Majan district of Dubailand," where it will stand tall and blast out advertisements to onlookers some 1.5-kilometers away. Dubbed Podium, the building will also house 33 levels of "premium commercial office space, two floors dedicated to retail and four floors for parking." There's no word on when the project will be completed, but we don't suspect Tameer will be dragging its feet in getting this up.

Labels: ,


      Sharon Zukin
      The Cultures of Cities


      Miriam Greenberg
      Branding New York

      Naomi Klein
      No Logo


      Kalle Lasn
      Culture Jam


      Stuart Ewen
      Captains of Consciousness


      Stuart Ewen
      All Consuming Images


      Stuart & Elizabeth Ewen
      Channels of Desire


      Jeff Ferrell
      Crimes of Style


      Jeff Ferrell
      Tearing Down the Streets


      John Berger
      Ways of Seeing


      Joe Austin
      Taking the Train


      Rosalyn Deutsche
      Evictions art + spatial politics


      Jane Jacobs
      Death+Life of American Cities