Works of art replace ads after hostile billboard takeover

While I'm not one to post much on media related to projects we do, I thought this short article was worth noting. Robin Heron of Post City Toronto really listened to the motivations behind the TOSAT project, understanding that these non-violent civil protests are not so much about getting art on the streets, but rather using art as a viable medium to push our concerns with the current uses of public space. Not only that but Robin did a nice job of putting both the PublicAdCampaign project and illegalsigns.ca within the same context. The unauthorized protests feed the legal battles and vice versa. Ultimately we are after the same things, just going about our business in different ways.

VIA Post City

TARGETING PILLARS owned by billboard giant Pattison Outdoor that were allegedly in violation of city bylaws, more than a dozen volunteers joined together to remove 41 ads and replace them with 85 pieces of art donated by both local and international artists. [More Here]