1010 Hitting Billboards in Berlin
Photos from Unurth
I'm not sure if these were actually ad takeovers or if the ads had been blank prior to 1010's work. Either way, I'm not sure I care. Maybe it's the pink that distracts me from the logo in the right hand corner, but it doesn't bother me as it normally would. Somehow the simplicity and playfulness of the imagery makes my mind wander in all the appropriate directions.