Sean Martindale - Simultaneous Advertising Takeovers in Madrid and Toronto

Sean Martindale, artist and ToSAT organizer contributed his sentiments to the MaSAT project in two cities. Using the text format, Sean decided on "We interrupt this program". This text was translated into Spanish and we installed it for him in Madrid on 03-30-11. On the same day, halfway around the world, Sean installed the English translation in Toronto. Thanks for taking it there Sean.Labels: ad takeovers, Bus Shelters, Madrid, MaSAT, Other Artists, Sean Martindale, Toronto, TOSAT

2 Comments:
Stepping on the toes of advertisements is a great way to get a message across. Good job!
I agree that it sometimes is effective. But is it art? And is it legal? I guess nobody cares about what is legal when it comes to ad takeovers? Am I missing something? 2wrongsdontmakeitright
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