<body> Public Ad Campaign: Free The Billboards - A Non Invasive Takeover That Gets Right to the Point
This blog is a resource for ad takeover artists and information about contemporary advertising issues in public space. If you have content you would like to share, please send us an email.

Wednesday, October 3, 2012

Free The Billboards - A Non Invasive Takeover That Gets Right to the Point


A friend of mine named Matt Allen tipped me off to this quirky and fantastic project out of Portland called Free The Billboards. The projects creator, Nina Montenegro shares similar thoughts on the oppressive nature of billboard advertising and the need to reinvigorate public space with a public consciousness. But instead of pasting over them like so many of my friends, Nina simply envisions her utopia in all its wonderfully idiosyncratic ways by creating a sculpture through which to view an alternative world. She has in affect augmented the billboard with a publicly defined imagery and if you stare through the viewfinder to her world, that augment comes alive. 
As part of the project, Nina has created a petition you can sign [Here] which asks Portland, Or, to ban billboards outright in the hopes that a more artistic and community driven media might fill its place. 
What an incredible project. 

Labels: , , , ,

0 Comments:

Post a Comment

Subscribe to Post Comments [Atom]

<< Home


      Sharon Zukin
      The Cultures of Cities


      Miriam Greenberg
      Branding New York

      Naomi Klein
      No Logo


      Kalle Lasn
      Culture Jam


      Stuart Ewen
      Captains of Consciousness


      Stuart Ewen
      All Consuming Images


      Stuart & Elizabeth Ewen
      Channels of Desire


      Jeff Ferrell
      Crimes of Style


      Jeff Ferrell
      Tearing Down the Streets


      John Berger
      Ways of Seeing


      Joe Austin
      Taking the Train


      Rosalyn Deutsche
      Evictions art + spatial politics


      Jane Jacobs
      Death+Life of American Cities