Happy New Year and a Reminder to Keep Up the Fight
As we prepare to ring in 2015, PublicAdCampaign would like to wish everyone an exciting New Year to come. From personal street projects, to Augmented Reality mobile apps, to participation in global anti-advertising campaigns, we continue to fight for a more open and publicly oriented shared public space.
With that in mind, its important to remember that the fight never ends. Deehubs, a Dubai based startup brings the issue into stark focus with its newest venture into drone based billboard projection and other insidious, manipulative ways to interject commercial content into our public lives.
Paula Rees, of Keep Washington Beautiful made me aware that this Deehubs will be heading to New York after having run a test program in Seattle. Just wanted to say, we are ready to fight in 2015!
VIA: Advertising Age
A Dubai-based startup, Deehubs, has developed a social media platform that connects outdoor digital billboards with audiences in a power play that could deliver the advertising Holy Grail of engagement, interaction and highly targeted commercials. More [HERE]