<body> Public Ad Campaign: Piccadilly Circus billboard uses recognition technology to deliver targeted adverts
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Saturday, November 11, 2017

Piccadilly Circus billboard uses recognition technology to deliver targeted adverts

We already knew this was happening but a reminder is always a good idea.

VIA: Dezeen
A new digital billboard in London's Piccadilly Circus uses recognition technology to display targeted advertisements based on the make of passing cars, and the gender and age of pedestrians. More [HERE]

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4 Comments:

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13.11.17  
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31.12.17  

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