<body> Public Ad Campaign: Opinion | I Used Google Ads for Social Engineering. It Worked.
This blog is a resource for ad takeover artists and information about contemporary advertising issues in public space. If you have content you would like to share, please send us an email.

Monday, July 8, 2019

Opinion | I Used Google Ads for Social Engineering. It Worked.

While I love this project and it's goals,  redirect ads are still redirect ads that dupe you into seeing content you weren't looking for, placed there by someone who paid to influence your opinion. It may seem like a callous thing to say but I'd prefer we keep people from pursuing extremist lives by nurturing our citizenry with racial equality, economic fairness, and social justice that creates a sense that we are all in this together. I think the fair distribution of the immense wealth created by the human project would go a long way to combatting outsiderness. I believe it would inevitably come with racial and social justice as distribution would require us to face inequality. Some say that the competition which capitalism creates is what fuels our creative impulse and pushes society forward. The ingenious of humanity tied to the need to work harder and beat out your fellow man. I think that logic is a not so veiled attempt to hide the greed that undermines our social contract in its current form. While I am all for redirecting the suicidal to prevention, or extremist behavior towards the true costs of such pursuits, I wish we didn't have to do it by paying to manipulate the populous, because most manipulations just aren't that altruistic. 
Kevin Hines had one thought as he plummeted toward the Pacific Ocean: I can change anything in my life except the fact that I just jumped from the Golden Gate Bridge.

“One sentence could have stopped me,” Kevin wrote. “Had any one of the hundreds of passers-by engaged with me, it would … potentially have showed me that I had the ability to choose life.”
More [HERE]

Labels: , , ,


Post a Comment

Subscribe to Post Comments [Atom]

<< Home

      Sharon Zukin
      The Cultures of Cities

      Miriam Greenberg
      Branding New York

      Naomi Klein
      No Logo

      Kalle Lasn
      Culture Jam

      Stuart Ewen
      Captains of Consciousness

      Stuart Ewen
      All Consuming Images

      Stuart & Elizabeth Ewen
      Channels of Desire

      Jeff Ferrell
      Crimes of Style

      Jeff Ferrell
      Tearing Down the Streets

      John Berger
      Ways of Seeing

      Joe Austin
      Taking the Train

      Rosalyn Deutsche
      Evictions art + spatial politics

      Jane Jacobs
      Death+Life of American Cities