<body> Public Ad Campaign: The city that went to war on advertising
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Tuesday, November 10, 2009

The city that went to war on advertising

Sao Paulo banned all outdoor advertising in 2007 on the understanding that getting rid of the commercial blight was in "the highest degree of public interest, seeking as it does to promote the public good essential for a better quality of urban life".

VIA The Independent

Sao Paulo has banned billboards, and residents are using a hotline set up by the Mayor to report any and all offenders

By Hugh O'Shaughnessy

Sunday, 8 November 2009

Stealthily, cleverly, implacably, the officials of Sao Paulo – its 20 million inhabitants make it one of the world's largest cities – are after their prey. Since the first day of 2007, morning, noon, night and at weekends, Argus-eyed, they wait and watch for it on foot and in their vehicles. Their weapon is the Lei Cidade Limpa, the Clean City Law. [MORE]

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