Public Ad Campaign: CBS Outdoor Brings 3D Outdoor Advertising to New York's Grand Central Station

<body> Public Ad Campaign: CBS Outdoor Brings 3D Outdoor Advertising to New York's Grand Central Station

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Wednesday, February 3, 2010

CBS Outdoor Brings 3D Outdoor Advertising to New York's Grand Central Station

VIA PR Newswire

State-of-the-Art Technology Marks First-Ever Out-of-Home High-Definition 3D Projection Ad Campaign

NEW YORK, Feb. 2 /PRNewswire-FirstCall/ -- CBS Outdoor today unveiled a first-ever event in out-of-home-advertising: a high-definition 3D projection display in New York City's Grand Central Station. Utilizing state-of-the-art 3D technology and a custom theatre-like environment created exclusively for this outdoor advertising campaign, consumers will see 3D commercial spots, with audio, along with brand ambassadors who will be distributing special 3D glasses to the 70,000 commuters that pass by the display every day. The 3D commercials will be shown daily from 11:30 AM to 1:30 PM (other broadcast commercials will be shown at all other times). [MORE HERE]

Labels: ad creep, New York, public advertising, subway