Metro NY 07-25-08 Central Park Ads
I woke up early this morning to get to work and found this article in AM NY being passed to me by an unassuming young gentleman at 14th st. This was obviously of concern to me because the marketing of any commercial products within the NYC parks department system is a severe loss of public control over public space. NYC parks have been co-operated by private park conservancy groups as a way for neighborhoods and businesses to control the conditions of select NYC recreational facilities within their area. These few and far between moments of rest in the commercial hum of NYC have long been off limits to advertising. Until April 2006, the amount of money that could be made by park conservancies (private organizations put in charge of running most parks in the city these days) was limited to an amount not worth the conservancies troubles. A new contract was reached with the city allowing unlimited profits on commercial endeavors that made it worth the backlash in public opinion. The result is a million dollar contract between the Central Park Conservancy, NYC, and Chanel clothing, which will allow a commercial "art" project based on Chanel bags to run for 3 weeks in the center of Central Park. This is yet another example of why the private public partnership is so troublesome.
Labels: advertising, AM New York, Art, New York, news articles, Parks, public advertising, public/private
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